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5 Ways to Implement Social Selling in Your Marketing Strategy

With the rise of social media came its inevitable cousin, social selling or methods of using social marketing to market and sell products and services. Nowadays, just about everyone understands the...

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A Better Way of Engaging Your Audience

When it comes to selling, everything starts with engaging your audience. This is as true for door-to-door salesmen as it is for retail associates, car salesmen, and realtors. You need to engage your...

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A Breakdown of Social Media Platforms by Users

Social media has become so vast and expansive a phenomenon that it’s easy to imagine everyone in the world is on it in one way, shape, or form. Gone are the days when social media was viewed as a trend...

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8 Important Social Media Statistics

If your company doesn’t have a social strategy yet, there’s no time like the present. The digital age isn’t slowing down anytime soon, which means social media will continue to be an essential role in...

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Finding Success Starts with Admitting to Failure

No one likes facing their personal failures or times they’ve fallen short. Most of us, in fact, know someone who seems utterly incapable of doing either. But according to an article by Fast Company,...

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How Social Media is Changing the Customer/Company Dynamic

Social Media has changed so much since its inception that it’s hard to imagine what the world would be like without it. These sites have not only made the world smaller, they have amplified our...

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Research Shows Social Media and Online Videos Important to...

Everyone knows social media is slowly, but surely, finding its way into just about every area of our lives. Now that several popular platforms have adopted video, we’re also seeing an increase in that...

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Social Media Marketing Management Companies Shed Light on the Nature of this...

It’s no secret that social media marketing is big business these days and practically essential for many companies to survive. What many people might not appreciate is the important role social media...

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The Importance of Strategy When it Comes to Businesses and Social Media

Just about every company these days knows social media is essential to their future. But you’d never know it by looking at the way they treat it. If a company approached their presence on social media...

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Why More Business-to-Business Marketers Need Social Media

Traditionally business-to-business marketers have used methods like white papers and lead nurturing campaigns to get a hold of prospects and to build profitable relationships. But a new article on...

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